ANACY's "It's Not You" is an eclectic creation.
- cocosartshop12
- Jun 13
- 4 min read
This latest release by ANACY, "It's Not You," revolves around emotional themes, and makes you feel connected to the universe.

Pop artist from Cape Town, ANACY has released her new song, "It's Not You". This song dives deep into emotional complexity. This song explores the themes of avoidant attachment and vulnerability. This electro-pop ballad balances polished production with raw storytelling. We sat down with ANACY to talk about her creative process, the meaning behind the song, and how personal growth fuels her music.
We got a chance to interview ANACY for this song, and we found a lot of unspoken tales!
Let's get started:
How did the idea for "It's Not You" first come to you?
The genesis of “It’s Not You” came from an emotionally disarming realization: sometimes we sabotage intimacy not because of what others do, but because of unresolved fears we carry within ourselves. The lyric “I knew it from the moment we met, that I’d be the lover you’d learn to regret” arrived almost like a confession - quiet, unfiltered, and deeply honest.
That line became the foundation. From there, the writing process was both cathartic and confronting, a way to examine the emotional armor we put on to survive love. Working with producer Mpho Mantyi at Bombsquad Studios, we crafted a sonic palette that mirrors this internal conflict - balancing vulnerability with detachment, warmth with distance. The track was then refined and elevated at Sunset Recording Studios, where the final layers brought cohesion to the emotional and sonic vision.
Ultimately, the song evolved into a cinematic yet intimate portrait of what it means to long for closeness while instinctively pushing it away.
Were there any unexpected challenges or surprises during production?
Absolutely. One of the biggest challenges was translating emotional complexity into something that felt sonically spacious and emotionally charged without overproducing it. We had to resist the urge to fill every moment - sometimes the silence said more than another synth line ever could.
Mpho and I worked closely to ensure the production enhanced, rather than masked, the vulnerability in the vocals. We built subtle dynamic shifts to reflect the internal tension - almost like the song was breathing in and out. What surprised me most was how the smallest details - a delayed reverb, a drop in instrumentation - often carried the most emotional weight. Every choice had to serve the duality of the narrative: intimacy met with retreat.
Avoidant attachment is a central theme in this song. What inspired you to explore that?
It’s a pattern I know intimately. I’ve experienced what it’s like to crave connection and yet find myself emotionally withdrawing when things start to feel too real. That paradox - of wanting to be loved while fearing the cost of vulnerability - is something I’ve lived through and witnessed in others.
I didn’t want to write a blame-centered song. “It’s Not You” is not about pointing fingers; it’s about looking inward. I wanted to explore the quieter, less visible side of heartbreak - the kind that doesn’t explode, but slowly drifts due to emotional distance. Avoidant attachment felt like the perfect lens to explore that, and I approached it not as a clinical concept, but as a deeply human experience.
In what ways does the song reflect your own growth or healing?
Writing this song was a pivotal part of my personal evolution. It marked the moment I stopped externalizing emotional distance and started interrogating it. For a long time, I thought retreating from love made me strong - but in writing “It’s Not You,” I saw that it was actually fear masquerading as self-sufficiency.
Allowing that truth into the lyrics, without sugarcoating it, was deeply healing. It shifted my relationship with songwriting—from expression to introspection. This track was the first time I stopped trying to protect the listener from my vulnerability, and in doing so, I stopped protecting myself too.
How do you ensure your sound remains emotionally authentic while still being radio-friendly?
For me, emotion comes first. Authenticity has to be embedded in the DNA of the song. Once the emotional core is intact, I think about accessibility - not to compromise the message, but to amplify its reach.
With “It’s Not You,” we leaned into atmospheric pop production - textured pads, ambient synths, and controlled percussion - to enhance the mood without overwhelming it. The vocals were kept close, almost conversational, to retain that raw honesty. The result is a track that feels emotionally intimate but sonically polished - what I call “heart-forward pop.”
What kind of stories or emotions are you most drawn to writing about these days?
I'm drawn to emotional gray areas - the unspoken, the unresolved, the moments that don’t wrap up neatly. I’ve been especially interested in the ways people protect themselves from love: the silent exits, the things we leave unsaid, the guilt of not being ready.
Lately, I’ve also been exploring themes of self-forgiveness and emotional accountability. I think we talk a lot about being hurt in music, but not as much about when we’ve been the one to cause hurt - intentionally or not. That kind of honesty fascinates me, and that’s where I’m finding the richest storytelling right now.
How does "It's Not You" fit into your overall musical journey so far?
This track represents a creative turning point. It feels like the most accurate reflection of where I am artistically and emotionally. While my earlier work had emotional depth, “It’s Not You” carries a maturity and clarity I hadn’t yet tapped into.
It’s more than just a song for me - it’s a statement of intent. It signals that I’m ready to dig deeper, to say more with fewer words, and to craft songs that aren’t afraid to sit in discomfort.
Sonically, it merges my love for indie textures with a more refined pop sensibility, which is a direction I’ll be continuing to explore.
How do you feel when fans share their own stories of vulnerability in response to your music?
It’s humbling - truly. When someone reaches out and says, “This song made me feel seen,” it reminds me why I do this. Vulnerability can feel isolating, but music creates a bridge between individual experiences.
When listeners share their own stories, it becomes a dialogue, not a monologue. My words become a landing place for emotions they may not have known how to express, and in turn, their stories inspire me to keep going deeper. It’s not just about connection - it’s about creating a shared emotional space where honesty is safe and welcome.
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